Michelin are delighted to have been chosen to supply the original tyres on the four-wheel drive Ferrari FF.
After the success of past partnerships, the Italian car maker has once again turned to Michelin – this time to supply its Pilot Super Sport summer tyres.
According to Michelin the mission of the tyres is to “enhance driving pleasure while ensuring maximum safety, even in extreme conditions”.
It also states: “This supreme combination of emotion and safety was a decisive factor in the development phases between Michelin and Ferrari.”
The tyre has been on the market since the beginning of 2011, and is the fastest ever commercial tyre, according to testing at TÜV-SÜD Automotive.
The tyre sizes fitted to the Ferrari FF are 245/35 ZR 20 on the front and 295/45 ZR 20 on the rear.
In a tough economic climate, OE contracts are even more significant. The hope is that if the car owner is satisfied with a tyres performance on a new vehicle, they will remain loyal to that brand when it comes to ordering replacements.
Equally, if the car maker gets positive feedback it will continue to link up with the tyre manufacturer guaranteeing it more vital business.
Denna Bowman, Head Office