By Denna Bowman
Motorists can make more informed choices about the tyres they chose thanks to an EU tyre labelling regulation.
Before the tyre labelling law was introduced last November, many vehicle owners simply ordered like-for-like replacements or were guided by retailers, which in some cases meant they were getting the tyre which guaranteed the supplier the biggest margin or met a sales target.
Now the tyre labelling regulation has made it easy for drivers to select their new tyres based on how the tyre performs in three key areas: safety, fuel economy and noise.
This means that for the first time, whether motorists are buying an economy, mid-range or premium tyre they can see for themselves how it measures up to the competition and what they are getting for their money.
The label, which is similar to those on white goods such as fridges and washing machines, will be the same for all makes of tyre, so vehicle owners will be able to make a proper comparison between a Bridgestone and a budget tyre or a mid-range and a Michelin.
Wet grip performance should be important to all motorists, however, others might be concerned about fuel economy, but less influenced by the noise the tyre emits.
For more information about the tyre labelling regulation and how to apply it to buying the right tyres, go to http://www.etyres.co.uk/tyre-labelling.