By Oliver Hall
Bridgestone’s newly-developed flagship UHP tyres have been chosen as original equipment for the dazzling new Audi RS 5 Coupé.
The Potenza S001 tyres, which were designed exclusively for the world’s most powerful sports cars, are being fitted to the RS 5 (optional 20 inch fitment) in Europe.
The tyres meet the extremely high performance targets set by German manufacturer Quattro GmbH for this new 450 hp Audi coupé.
The precision and response of the S001 enhance the sporty handling of the 7-gear RS 5 while delivering the extremely high braking forces demanded by the powerful V8 engine and all-wheel drive. With a lower rolling resistance than previous Potenza generations, the S001 also complements the remarkable fuel efficiency of the car.
Didier Schneider, vice president original equipment, Bridgestone Europe, said: “Bridgestone is proud that Audi has chosen the new Potenza S001 for such a dynamic performer as the Audi RS 5.
“Bridgestone worked hard to meet the extremely demanding requirements in all areas of tyre performance.”
Bridgestone has been supplying original equipment tyres to Audi in Europe since 1992. Current other Bridgestone-fitted models include the sporty Audi S3, Audi S6 and RS5 (standard 19 inch) with Potenza RE050.
Reliving the motor-sport heritage of Potenza tyres, the new S001 has been developed to provide maximum sporty performance for top sports cars and high-powered luxury models.
The innovative asymmetric design features stiff ‘high grip’ shoulder blocks enhanced by a lightweight active insert in the bead area, delivering quick-fire response and precise handling. The inner tread area is tuned for safety with Bridgestone’s premium wet pattern technology.
The tyre also has a lighter belt construction and lower rolling resistance than previous Potenza generations, helping to increase fuel efficiency.