The annual Tyre and Fast Fit (TAFF) awards took place on Wednesday May 2nd at Manchester’s Palace Hotel, with stand-up comedy from Stan Boardman and six prestigious awards announced by the National Tyre Distributors Association (NTDA). The awards were established by the NTDA in 2005 to recognise excellence within the tyre industry…and they have quickly become the most highly recognised honour for UK tyre suppliers.
This year’s ceremony was sponsored by Renault UK and took place alongside the Brityrex International exhibition. The categories for the 2007 TAFF awards included Tyre Manufacturer of the Year, Tyre and Aftermarket Equipment Supplier of the Year, and Wholesaler of the Year, as well as dedicated awards for Industry Advertising Campaign, Environment, and Product Innovation.
The competition was fierce in the category for the 2007 Tyre Manufacturer of the Year, with Bridgestone UK Ltd, Michelin Tyre Plc, Continental Tyre Group Ltd, Goodyear/Dunlop Tyres Ltd, and Kumho Tyre pitted against one another for the title. Bridgestone have been nominated three times for this award in previous years, but it was ‘third time lucky’ for the company who finally took the 2007 title. The NTDA claimed that the award was a testament to the successes the company has achieved within the industry, such as their commitment to tyre safety and the ‘Think before you Drive’ campaign.