Cooper is the latest tyre manufacturer to urge UK motorists to seriously consider the advantages of fitting winter tyres to their vehicles before the bad weather sets in.
This autumn has been relatively mild, however Cooper is reminding motorists that ice and snow covered roads may be just around the corner and therefore they should prepare their vehicles for the winter weather sooner rather than later.
The company says its UK winter tyre orders have been “strong” and its European dealer network began requesting winter tyre shipments earlier to support project sales.
Julian Baldwin, managing director of Cooper Tire Europe, said: “In central Europe and Scandinavia, it is commonplace for drivers to fit winter tyres in October and use them until Spring arrives in March. In Germany, winter tyres are used by 48 percent of the market.
“Here in the UK there is still some resistance to the additional cost and perceived inconvenience. However, more UK drivers are coming around to the benefits of winter tyres and we are seeing increasing numbers of people prepared to make the initial outlay on products.
“Not only do winter tyres have the ability to keep people mobile in very harsh weather conditions but the safety benefits are proven even in cold, wet weather. They can be exchanged with summer tyres in the spring to provide more than one winter’s worth of extra safety.”
etyres supply and fit a wide range of winter tyres at low prices and our convenient mobile fitting service means you can easily store your general tyres in a garage or shed.
Denna Bowman, Head Office