By Oliver Hall
Continental has welcomed the proposed new labeling system for tyres which is on the verge of approval by the EU.
The German tyres manufacture believes the extra costs companies face in implementing the changes will pay off in the long term.
Continental also feels the labeling law should provide greater transparency when it is introduced in November 2012.
The system must pass a final vote in the European Parliament before it is given the go ahead to be implemented.
Alexander Lührs , head of public relations for Continental, said: “We expressly welcome the EU tyre label.
“Considering that discussions about a label focusing purely on rolling resistance started two years ago, we are pleased that Europe’s politicians now appreciate the fundamental conflict of objectives in tyre development between safety (wet grip) and environmental aspects (rolling resistance, noise).
“The point is that only an integrated label can truly increase transparency on the market with regard to the technological level of the products.”
Implementation of the tyre label regulation will be via self-certification by the tyre manufacturers.