These days there is a lot of emphasis put on the merits of going green and rival tyres manufacturers are competing to make the most eco-friendly products.
Now Ford at putting even more pressure on the tyres companies – the motor giant is apparently is re-examining its carbon footprint in order to reduce the number of carbon emissions it produces.
Working in conjuntion with the Carbon Disclosure Project, the World Resources Institute and World Business Council for Sustainable Development, Ford will survey 35 of its top global suppliers to find out their sustainability practices.
Ford said that this will be the first stage of its long-term plan to ensure all its suppliers have sustainable and eco-friendly strategies in place to reduce their CO2 emissions.
Initially Ford will be looking at the supplies from manufacturers of their tyres, metal components, seats and steering systems. The companies involved, produce around 30 per cent of the parts that the carmaker buys annually.
Ford hopes that by 2020, it will cut the carbon emissions its vehicles produce by 30 per cent.
Denna Bowman, Head Office