General Tire Co tyres

The American General Tire Company celebrates its Centenary this year. It is made the first pneumatic tyres for trucks, a market in which the company’s founders chose to focus their efforts. In the 1920s, the company released General Balloon Tyres for cars. These required a much lower air pressure – and thus gave a much more comfortable ride – than the conventional tyres of the time.

Now owned by German manufacturer Continental, the company continues to make a broad range of tyres for cars and trucks. It has a reputation for innovation in the 4×4 tyre market, offering many summer and winter tyres for on-road and off-road use.

General Tires’ Altimax range of tyres is designed as a value option. Specific emphasis has been placed on even tread wear and extended tyre life. The tread pattern is moulded into a symmetric design, with a continuous centre rib and independent tread blocks. This design is to reduce road noise and ensure a quieter ride. General’s anti-slip sipe technology increases the number of biting edges on the tyre to enhance traction on slippery roads. The Altimax is available in ‘Sport’ and ‘Comfort’ models. The Sport tyres offer good wet braking capabilities and precise steering response while cornering, without compromising tyre life. In contrast, the Comfort is more of an all-round tyre, produced with longevity and value in mind.

Grabber tyres for 4×4 vehicles are General Tires’ most popular products. They are available in five different formats, which suit different proportions of on-road and off-road driving.

The Grabber MT is designed for maximum traction in mud and silt. It is suitable for vehicles which spend up to 80% of their driving life in off-road conditions. The Grabber AT is an all-terrain tyre, catering for vehicles with a 50/50 split between on-road-and off-road driving. The popular Grabber GT tyre is for 4x4s and SUVs which spend most of their time on the road. This tyre is considered a particularly good-looking product and offers 4×4 drivers high standards of both handling and braking on wet and dry roads. The range is completed by the Grabber HTS, for occasional off-road use, and the Grabber TR, which is designed to offer exceptional grip in loose gravel and sandy off-road situations.