Bridgestone supplied versions of the Potenza tyre to the Ferrari F1 team from 1999 to 2010. In that period, the Italian team won eight constructor’s titles, a golden age for the sport’s most famous name. It is no surprise, therefore, that the road-going version of the Potenza is designed as a premium tyre for high-performance cars. It combines precise roadholding and response with excellent grip and stability. These tyres feature an asymmetric grip pattern and slanted grooves, designed for efficient water removal. It’s no surprise that they therefore gain an ‘A’-rating for wet grip. The range includes versions specifically designed for many modern performance vehicles. Among these are sports cars from BMW, Ferrari, Audi, Mercedes-Benz, Lexus, Subaru, Porsche and Aston Martin.
Tyres from Bridgestone’s Turanza range are designed to be more all-purpose options. They are optimised for economy, performance and a quiet ride. Many versions are available in run-flat formats. Stiff shoulder blocks ensure maximum braking capabilities and excellent handling qualities. An ‘A’-rating for wet grip has helped to make the Turanza a popular choice for some now. It is known for its excellent build quality and is especially suitable for medium- and larger-sized saloon and estate cars.
The Dueler tyre for 4x4s and SUVs is designed to combine off-road performance and sports handling. Bridgestone launched it in 2006 and Audi soon made this tyre original equipment for the Q7. Many Dueler tyres are ‘A’-rated for wet grip. They offer good levels of handling and stability in all conditions. These tyres are also available in formats specifically designed for various premium SUV models. They are particularly suitable for cars such as the Lexus NX, Toyota Land Cruiser, Honda CRV, Jeep Wrangler and Mercedes-Benz G-Class.
Ecopia is the name given to Bridgestone’s eco-friendly range of tyres. These are made using recycled ground rubber and engineered to provide low rolling resistance. They offer minimised energy wastage, better fuel consumption and lower Carbon Dioxide emissions. These tyres are designed to give economy without compromising on stability or control in wet conditions. They are original equipment on various eco and city cars, including the VW Lupo. Bridgestone recently reported that ten million Ecopia tyres have been sold in the Asia-Pacific region alone since their launch there in 2010.