LATEST NEWS

Bridgestone score with Super Bowl tyres commercials - February 8th, 2010

Bridgestone scored a direct hit with their “Your tyres or your life” commercial aired during the Super Bowl last night.
The tyres company advert featured a post-apocalyptic, Mad Max-style scene where a gang of wasteland bandits set up a road block to steel a motorists beloved Bridgestone’s.
After pulling over the sleek speeding sports car, a sinister [...]

Race is on to change F1 tyres in under 3 seconds - February 8th, 2010

By Alex Kapadia
William’s technical director Sam Michael has predicted that pit stop battles between teams are about to become fiercely competitive.
The refueling ban for the 2010 season means drivers will only enter the pits to change their four tyres.
And with stops likely to take between just three and four seconds to complete, Michael believes today’s [...]

Check tyres as snow returns to UK roads - February 8th, 2010

Snow and Arctic conditions are set to return to the UK this week - which means the roads are going to become more hazardous.
Making sure your tyres are safe and legal is one of the best ways to make sure your car is equipped to cope with icy conditions.
You should ensure your tyres are inflated [...]

Hankook Tyres Driving Sales Up for 2010 - February 8th, 2010

By Alex Kapadia
Hankook tyres are looking forward to a successful year ahead, gaining global market share after hitting record sales in 2009.
Soo Il Lee, president of the tyres company, reflected on last year’s growth and shared Hankook’s goals for the coming year with attendees at a dealer meeting last week.
He told the gathering: “Hankook Tyre [...]