A team of forward thinking young designers are turning recycling into a fashion statement in Bangalore.
The trend dubbed ‘Waste is in’ is sweeping the city where even old car tyres find a new use as stylish, but cheap furniture.
The designers’ source waste, including the tyres, not just from the usual landfill sites, but also hotels and IT companies. Then they turn it into useful, everyday products from bags and wallets to curtains and laptop cases.
‘Thunk’ was the brainchild of Suren Vikash U, who conceived the idea when he was a student at the Shrishti School of Design.
Suren said: ‘I visited many landfills at the time and it was extremely disturbing because our consumption is mammoth and we hardly do anything about waste.’
The team believes that everyone wants to do their bit for the environment but most don’t have the time or resources. ‘Thunk’ aims to provide the answers by making stylish products without the inflated green price tags.
The project is also providing much needed work for the community, with women from the slums employed to segregate the waste and clean it and weavers who lost jobs due to the recession now working to create exciting new products made with waste fabric from export rejects.
Denna Bowman, Head Office