The Pirelli Cal 2015 is unveiled

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Few unveilings in the tyre industry are as eagerly awaited as the Pirelli calendar and this years erotic offering is scorching, judging by the what we have seen on the pirellical.com site.

Pirelli calender - red jpeg

World renowned fashion photographer Steven Meisel had the honour of shooting the forty-second edition of The Cal™ and in an intense five-day shoot he created a ravishing classic featuring nudity, fetishism and lots of rubber.

According to Pirelli: “In his photographs, Meisel brings us some of the key aesthetic models of our time – advertising icons, stars of the silver screen, the explicit rebelliousness of fashion – once again demonstrating his great skill in transforming the subjects of his own images.”

“In my opinion”, Meisel commented, “these are the key aesthetic models of today’s world. They represent the stereotypes that the fashion and star system impose upon us right now. I didn’t want to make a conceptual calendar, or link it to some particular location, but rather to create 12 posters in which women, in all their sensuality, are the absolute protagonists of 12 very different images. Since I wanted to limit the use of clothes and accessories and since I had absolute creative freedom, I found it very exciting to play with the colours, the makeup, and the materials. It was a very rewarding experience.”

Meanwhile, Marco Tronchetti Provera, chairman and CEO of Pirelli tyres, eloquently adds: “The Pirelli calendar reflects our Group’s industrial tradition: pioneering innovation to stay ahead of the game. This is the philosophy that has taken Pirelli to the forefront of the industry globally.”

This year’s Calendar year is titled Calendar Girls 2015, and the 12 girls in question are top and emerging models: Gigi Hadid, Candice Huffine, Carolyn Murphy, Cameron Russell, Isabeli Fontana, Adriana Lima, Raquel Zimmermann, Joan Small, Natalia Vodianova, Sasha Luss, Anna Ewers and our very own English rose, Karen Elson.

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