Pirelli tyres is making the most of its appearance at the Autosport International Show this week with an exciting announcement and a host of guest appearances on its stand.
First the Italian tyres manufacturer has announced a new control tyre sponsorship with the Mini Challenge – just a year after taking over from Bridgestone as the sole supplier of tyres to Formula One.
Pirelli is also displaying several exciting competition cars at the show which runs until 15th January in Birmingham, according to Tyres and Accessories.
Dominic Sandivasci, Pirelli UK managing director, said: “We’re delighted to present every facet of our competition business at the Autosport International Show: the premier motorsport show in the world, which is very close to our Burton upon Trent base.”
Pirelli is also set to unveil the latest livery for the Pirelli Star Driver UK programme and is playing host to motorsport personalities, including Fifth Gear presenter and Pirelli F1 blogger Tiff Needell and Pirelli’s Motorsport director Paul Hembery.
As well as the current range of modern road car tyres, Pirelli’s new historic rally tyre – the GM6 – will be on display. This tyre took former British Champion Gwyndaf Evans to a dominant eight-minute victory on the Roger Albert Clark Rally, its UK debut – and the Ford Escort that he used to win it will also be exhibited on the Pirelli stand.
Denna Bowman, Head Office