Pirelli Tyres Declared World Champions of Sustainability
Tyres giant Pirelli has been declared a world champion of sustainability with extra ‘Gold Class Company’ honours.
The recognition is awarded in the ‘Autoparts and Tyres’ segment as well as the ‘Gold Class Company’ in the Sustainability Yearbook 2009, prepared by SAM Group with Pricewaterhouse Coopers.
It is the second year in succession that Pirelli has been crowned sector leader for the Yearbook, which stands out as a complete, worldwide publication on sustainability and corporate performance trends, and represents an authoritative tool for sustainable finance professionals.
It only includes companies that distinguish themselves with excellence in sustainability and of the 1,000 multinationals analysed, only 357 were promoted in sustainability, indexed in 57 different sectors of business.
As well as the title ‘Sector Leader’, Pirelli also received the honour of ‘Gold Class Company’ for scoring the highest number of points in the SAM Group’s severe evaluation.
Pirelli prides itself on its sustainability ethos, declaring on its website: ‘A company’s performance cannot be considered in economic terms only: it must also be evaluated in light of the contribution the company brings to the quality of social and environmental systems, with an awareness of the connections existing among economic, environmental and social dimensions and of the impacts that a decision taken in one of these areas has on the others, whether visible or not.
‘The main challenge that companies have to face in order to remain sustainable and competitive in the long term, is that of reconciling the expectations of the various stakeholders, even when these do not converge.’








