By Oliver Hall
Michelin tyres has published the fourth edition of its Performance and Responsibility report outlining the company’s commitment to balanced development.
This year’s report focuses around the five stages in a tyres life: design, raw material purchases, manufacture, sales and use and end-of-life recovery.
The information comes from lifecycle analyses carried out to measure the impact the tyres have on the environment, according to Michelin.
The objective is to demonstrate that this commitment to responsible development is fully integrated into all the French tyres manufacturers projects and initiatives.
The report provides a detailed account of road mobility and tyre industry challenges as well as Michelin’s 2007 and 2008 performance in deploying its sustainable development approach.
Launched in 2002, this approach – called Michelin Performance and Responsibility – is based on five key corporate values: respect for customers, people, shareholders, the environment and facts.
Michelin publishes a complete version of its Performance and Responsibility report every two years and a summary update of changes in key indicators in alternate years. The highlights of the fourth edition include:
• A report on the Ecosystems preservation action plans.
• Forthcoming European Directives on grading tyres according to their performance.
• Improvements in end-of-life tire recovery.
The new edition also showcases recent achievements including:
• Energy efficiency, safety, longevity and other areas of responsible product performance through innovations like the Michelin Energy Saver for cars and the Michelin X Energy SaverGreen for trucks.
• The environmental performance of Michelin’s plants, thanks to the continuous monitoring and management of their environmental impact and the installation of renewable energy systems.
The report also includes a special section on technological innovation and how it drives improvements that extend beyond the tire itself.
As part of its commitment to supporting clean, sustainable road mobility, Michelin not only develops and manufactures new tyre ranges but also conducts research on propulsion systems and energy sources.