Michelin man receives lifetime achievement award for services to tyres industry

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Congratulations to Jim Rickard, the managing director of Michelin Tyre PLC, for receiving his lifetime achievement award by the Tyre Recovery Association (TRA).

The award was in recognition of his exceptional services to the tyres industry, and in particular in the field of tyre recovery.

Rickard is the first ever recipient of this award from the TRA, which he received at the association’s annual dinner.

Peter Taylor OBE, secretary general for the Tyre Recovery Association, said: “Jim has been a fantastic ambassador for the tyre industry and has given his support over a number of years to responsible recycling initiatives,

“This is the first time the TRA has made such an award which illustrates the pivotal role and impact that Jim has made to this important area of our industry.”

Rickard studied engineering at Cambridge University before joining British Leyland at its Solihull production plant. He then joined Michelin in 1978 where he progressed through a range of roles including production workshop manager, plant quality manager, UK training manager and European corporate communications manager, before moving into his current role in 2004.

Alongside his responsibilities for Michelin, Rickard is a board member of the British Tyre Manufacturers’ Association and of the Tyre Industry Federation.

Under his previous role as chairman of the Tyre Industry Federation (TIF), Rickard was instrumental in moving ownership of the industry’s Responsible Recycler Scheme to the TIF in order to give it greater visibility, impact and effectiveness.

The scheme now accounts for the responsible reprocessing of more than three quarters of the UK’s annual waste tyre arisings.

Denna Bowman, Head Office

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