Michelin launches all-season ‘fusion’ tyre

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Competition is really hotting up in the all-season tyre market with the launch of a new tyre from Michelin. The CrossClimate is billed as being perfectly suited to motorists looking for one tyre to cope with the sort of temperate weather experienced in the UK.

British motorists are increasingly experiencing unexpected weather changes and while some opt to switch back and forth between regular and winter tyres, others are reluctant to invest in two sets of tyres to cope with the changing seasons.

But thanks to its successful fusion of summer and winter tyre technologies, Michelin claims that the CrossClimate tyre delivers remarkable performance in:

* Dry braking
* Wet grip, with an “A” rating for wet braking
* Traction on snow, being the first-ever summer tyre to obtain winter certification (certified 3PMSF for performance on snow).

The launch of the CrossClimate follows the unveiling of Pirelli tyres first all-season tyre for the European market, the Cinturato All-Season. The Italian tyre manufacturer introduced its new tyre earlier this year and stated that its target users are mainly urban drivers that use their cars daily and don’t experience “severe winters”.

Likewise, the new Michelin CrossClimate tyre aims to arm motorists with a tyre suited for every weather condition, including sudden rain showers, snowfall and temperature drops. According to Michelin it is: “the first-ever tyre that helps keep you safe in every weather condition, with the simplicity of only one set of tyres all year round”.

Michelin is positioning the CrossClimate as a tyre tuned for European markets with more temperate climates. The United Kingdom and its growing all-season tyre market is undoubtedly one region the tyre maker has in mind for the CrossClimate, according to Tyres and Accessories.

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