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Etyres News Team Profiles

Denna Bowman

joined etyres as head of the News Team in 2008. With 25 years journalistic experience, covering news and features for national newspapers, she is able to research and report tyres-related articles for our seven day a week coverage. Denna also delivers stories and anecdotes from our branches across the UK.

Alex Kapadia

has been with etyres for five years. His insight into the tyres industry and his own hands-on experience is extensive, which allows him to bring a wealth of knowledge to the News Team and the company. Alex is also a successful Radical Racing car driver and this fuels his interest in the world of motor racing.

Oliver Hall

joined etyres in 2005 and has been a pivotal member of the Operations Team. His experience allows him to deliver sharp analysis of the tyres industry in areas including pricing and global trends.

 
 
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Mercedes team pin future F1 success on solving tyres problem

Reading: Mercedes team pin future F1 success on solving tyres problemTweet This: Send Page to Twitter

By Alex Kapadia

Mercedes are pinning their hopes on resolving a problem with their tyres which they believe is holding them back from winning Formula One races.

Drivers Nico Rosberg and Michael Schumacher are confident that they will be able to achieve at least one Grand Prix victory in the final 10 rounds of the season if the tyres issue is resolved.

The Brackley-based team looks set to surrender the world titles it won last year under the Brawn name at the end of the season having been unable to compete at the front with Red Bull, McLaren and Ferrari.

Despite introducing a big update for last week’s European Grand Prix – including a blown diffuser and a further improved F-duct system – Mercedes slumped to its worst performance of the season as it missed Q3 altogether and then scored a single point in the race only after other cars ahead received time penalties.

However, the team is confident its car has much more potential than it is currently able to show as its competitiveness is being masked by performance problems with fresh tyres on low fuel – issues which have hampered it in qualifying at the past two races in particular.

After a poor performance in Valencia a Asked in Valencia last weekend, Rosberg denied the team was out of the running and insisted: “…it is still early days.

“[There are] A lot of different races coming, Monza which is also a very different track and places like that, where the occasional chance will [come] at least.”

This entry was posted on Wednesday, June 30th, 2010 at 6:01 am and is filed under News. You can follow any responses to this entry through the RSS 2.0 feed.

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