Maxxis tyres was among the first to congratulate Liverpool FC after it won the Carling Cup on Sunday.
The win – which came down to a penalty shootout against Cardiff City – marked a record eight victories in the League Cup competition and a sponsorship triumph for the tyres manufacturer.
Derek McMartin, Maxxis International UK’s managing director, said: “The Carling Cup final was a really exciting spectacle for the fans and an important win for manager Kenny Dalglish in his first full season back with the club, so we are delighted for everyone associated with Liverpool FC and wish them every success for the rest of the season, which has still got plenty of potential to come with the FA Cup and Champion’s League qualification.”
Maxxis has been an Official Partner of Liverpool FC since the 2008/09 season and enjoys a high profile presence at Anfield through pitchside advertising as well as exposure to a legion of fans, who follow the team home and away, via matchday programmes, the club’s weekly magazine and website and its own Liverpool TV channel, LFC TV.
Denna Bowman, Head Office