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Etyres News Team Profiles

Denna Bowman

joined etyres as head of the News Team in 2008. With 25 years journalistic experience, covering news and features for national newspapers, she is able to research and report tyres-related articles for our seven day a week coverage. Denna also delivers stories and anecdotes from our branches across the UK.

Alex Kapadia

has been with etyres for five years. His insight into the tyres industry and his own hands-on experience is extensive, which allows him to bring a wealth of knowledge to the News Team and the company. Alex is also a successful Radical Racing car driver and this fuels his interest in the world of motor racing.

Oliver Hall

joined etyres in 2005 and has been a pivotal member of the Operations Team. His experience allows him to deliver sharp analysis of the tyres industry in areas including pricing and global trends.

 
 
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Jenson Button Talks Tyres

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Hot on the heels of his outstanding victory at Melbourne on Sunday, Jenson Button has talked about the role the new slick tyres played in his victory.

David Garrido, Radio 1 Newsbeat reporter, asked the Brawn driver: ‘Tyres were obviously critical in this race. How’s it dealing with not only that but all the other toys you’ve got to play with now as a driver?’

Button replied: ‘It was interesting because the second stint I obviously flat spotted the front left which made it a bit of a nightmare really and then the light was getting bad, the tyres were cooling off because of the temperatures and these tyres don’t work when they’re cold.

‘It was very difficult, and the last stint obviously on the soft tyres but I knew my pace and I knew where I was on the circuit and that wasn’t an issue, I could keep everyone at bay, so I was pretty comfortable from then on.’

The post mortems into what went right and what went wrong for the Formula One teams during the Australian Grand Prix have begun.

And it’s clear the new slick tyres will play an important role in the new season for all the teams.

Alex Kapadia, Operations Executive

 

 

 

 

This entry was posted on Monday, March 30th, 2009 at 1:31 pm and is filed under Blogs. You can follow any responses to this entry through the RSS 2.0 feed.

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