The Italian Grand Prix will be an ’emotional’ affair for Bridgestone tyres this weekend, because it will the tyres manufacturers farewell to Formula One in Europe.
Hiroshi Yasukawa, director of motorsport for the Japanese tyres company, said: “This will be a very emotional final Formula 1 race in Europe for us.
“Italy is a country with a rich motor racing heritage and one which Bridgestone has contributed to in the past.
“Italy is also a strong car producing country and we have a large factory, a sales office, a technical centre and a proving ground near Rome.”
Mr Yasukawa added: “An important target for our Formula 1 programme was increasing our brand awareness in Europe and participating in Grands Prix at superb venues like Monza has helped us with this goal.”
Bridgestone, which will be taking its hard and soft Potenza tyres to Monza for this weekend’s race, will bow out of F1 at the end of the season, when it will be replaced by Pirelli as the sole tyre supplier to the sport.
Alex Kapadia, Operations Team