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Etyres News Team Profiles

Denna Bowman


joined etyres as head of the News Team in 2008. With 25 years journalistic experience, covering news and features for national newspapers, she is able to research and report tyres-related articles for our seven day a week coverage. Denna also delivers stories and anecdotes from our branches across the UK.

Alex Kapadia
has been with etyres for five years. His insight into the tyres industry and his own hands-on experience is extensive, which allows him to bring a wealth of knowledge to the News Team and the company. Alex is also a successful Radical Racing car driver and this fuels his interest in the world of motor racing.

Oliver Hall
joined etyres in 2005 and has been a pivotal member of the Operations Team. His experience allows him to deliver sharp analysis of the tyres industry in areas including pricing and global trends.

 
 
« “Employee of the Month Compliment” for Hemel Hempstead Tyres Fitter
Mobile Tyres Firm Keeps Breaking Records »

Commuters and School-Run Parents Face Greatest Road Accident Risks Says Tyres Company

Reading: Commuters and School-Run Parents Face Greatest Road Accident Risks Says Tyres CompanyTweet This: Send Page to Twitter

By Denna Bowman

Commuters battling to get to work and parents doing the school run are among those six times more likely to have an accident on the roads during the winter months, with snow and ice increasing the risks, according to Continental tyres.

It is therefore even more crucial that they have the right tyres for their cars and that they are in good condition, because last year the UK experienced temperatures ranging from +30 to -15 degrees Centigrade.

Tim Bailey, safety expert at Continental Tyres said: “When the temperature drops below 7 degrees Centigrade, cold weather tyres which have tread patterns and compounds designed for wintry roads are certainly worth considering.

“They improve stopping distances in icy, wet and any snowy conditions we might experience in the coming months. Again, it’s all about being prepared so that you are safe in all eventualities this winter.”

To increase driver awareness of winter road conditions and accident prevention, Continental Tyres has released four tyre safety videos presented by racer Fiona Leggate.

The videos focus on the most important checks that drivers should be vigilant about performing on their car tyres in the winter, as well as simple and straightforward tyre safety information.

“I’m in the unusual position of not only being a racing car driver, but also a mother” said Fiona, “Being a mother means that - now more than ever - I’m equally concerned about the performance of tyres off-track, as I am on it.”

This entry was posted on Saturday, December 19th, 2009 at 12:46 pm and is filed under Continental, News. You can follow any responses to this entry through the RSS 2.0 feed.

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