Bridgestone Tyres Launch Slick New Global Website

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By Alex Kapadia

Bridgestone tyres has launched its newly updated and refreshed corporate website to make it more user-friendly for consumers.

The goal of the new design was to improve the sites ease-of-use and to explain the activities of the Bridgestone Group in a more easy-to-understand manner.

To achieve this, Bridgestone tyres has enhanced the site’s content and completely upgraded its design.

The fresh approach to reaching consumers features striking photos and stylish layout, which links visitors through to information about all the global aspects of the business.

The new site,, offers enhanced information, particularly on products and the companies continuing commitment to the environment and safety.

In terms of functionality, it caters to both broadband use and, to enable smooth viewing even in regions without high-speed internet connections, to narrowband use. It has also added RSS to the website to help spread its news.

Finally, the new site displays images of the company at the website’s home page, enabling visitors to get an immediate visual understanding of its activities.

At etyres we understand the importance of a user-friendly, up-to-the minute website. We were the first online tyres retailer and have set the standard for the industry.

TV presenters Eamonn Holmes and Vicky Butler-Henderson also appear on our site to guide customers through the ordering process and also explain why we are up to 40% cheaper than the leading high street tyre depots.

And customers have the added advantage, along with low prices, of a convenient mobile fitting service – we fit tyres at a location of the customers choice, at home or work.

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