Yokohama to Increase Consumer and OTR Tyre Prices
3 Apr 07
Emily Henry
Contributing Writer
Yokohama Tire Corporation has announced that it will
increase prices on consumer tyres up to 7 per cent and
OTR tyres from 3 to 5 per cent. The price increases are
due to come into effect on May 1, 2007.
According to Gary Nash, Yokohama’s director of OTR tyre
sales, specific OTR tyres will be affected by the
increase. These will include large bias OTL and OTX and
large radial ORL sizes. The director of sales and
consumer products, Dan King, commented on behalf of the
company: "We are doing our best to limit these price
increases, but raw material, manufacturing and
transportation costs continue to escalate”.
The announcement to increase prices comes at a time when
many top tyre companies are being forced to respond to
changes in the transportation market and the escalation
of raw material costs. Yokohama claims that their price
increase of 7 per cent is necessary to offset the
financial changes in the market. Yokohama also plans to
announce In-line adjustments at a later date.
“We are seeing steady rises in costs”, said Jim
MacMaster, Yokohama executive vice president, Business
Division, “but Yokohama is committed to integrating
operational efficiencies and technology to bring the
best products to the market at competitive prices”.
http://www.yokohamatire.com/news_04_02_2007.asp
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